Ahmed Amer is a Beirut-based fashion designer, creative director, textile artist, and illustrator whose multidisciplinary practice bridges fashion, heritage, visual storytelling, and social impact. A graduate of Creative Space Beirut with a background in interior architecture, Ahmed is known for combining artisanal textile experimentation, embroidery innovation, and organic illustration with strong cultural narratives and contemporary design.

In 2016, he founded AMER, his eponymous ready-to-wear label, which has evolved into a broader lifestyle and cultural brand recognized for its gender-fluid approach and emotionally driven collections. Through AMER, Ahmed has developed seasonal collections, immersive retail experiences, and collaborations that explore the intersections of identity, memory, and craftsmanship. His work has been showcased internationally, including at Harrods London, Harvey Nichols Kuwait, and Harvey Nichols Riyadh, as well as exhibitions such as the Venice Architecture Biennale, Thread of Impact at M7 Qatar, and Threads of History / AL QAL’A in Spain.

Alongside his own brand, Ahmed served as Creative Director and Designer at Inaash Association, where he worked closely with Palestinian women artisans in refugee camps across Lebanon, integrating traditional tatreez embroidery into contemporary fashion systems and developing heritage-driven collections and exhibitions. His creative practice also extends into branding and visual identity design, including his role as Visual Identity and Branding Director for Em Sherif au Musée at the Sursock Museum and as designer of exclusive VIP gifts for Design Doha Biennale.

Ahmed has received several prestigious recognitions, including the Fashion Trust Arabia Ready-to-Wear Award (2023) and the Open My Med Competition Award by Maison Mode Méditerranée (2020/21). Alongside his professional practice, he has contributed extensively to fashion education, teaching at both Creative Space Beirut and ALBA, where he has mentored emerging generations of designers while continuing to expand the role of fashion within broader cultural and social conversations.